Discovering the best option for mobile app builders can be exhausting. Especially if you’re a health or supplement brand seller. With many tools out there on the Shopify app store (with quite only some tailored to your industry), it would become hard to figure out which one will increase conversion, retention, and trust.
That’s why we’ve put together a carefully curated list of the top 5 mobile app builders for health & supplement brands, focusing on platforms that offer:
- High customization
- Subscription flexibility
- Personalization
- Seamless integration with ecommerce tools
- Built-in support
Let’s start.
Brillocraft: Best all round app builder for supplement brands
Brillocraft was built specifically for fast-growing ecommerce brands that want to create beautiful and high converting apps, without writing a single line of code. What signifies it for health and supplement stores is its ability to convert complex products into intuitive shoppable experiences.
Whether you sell protein powders, vitamins, or wellness kits, Brillocraft gives you everything you need to convert first-time buyers and retain loyal customers. Including deep personalization and built in push notifications to boost engagement.
Why Brillocraft stands out:
- Custom product journeys: Showcase routines, bundles, ingredient benefits, and goal-based shopping
- Push notifications with deep links: Recover cart and reengage customers with messages that lead directly to the right product.
- WooCommerce + Shopify support: Brillocraft isn’t here for a single platform. It works seamlessly across both (with more platforms coming soon)
Pricing: Starts from only $29/month, with scalable plans based on your growth. No hidden performance fees.
Best for: Brands that want total freedom in design, wellness-specific UX, and conversion tools that exist for repeat purchases.
Appbrew: Best for enterprise brands focused on personalization
Appbrew offers a robust mobile app builder with powerful AI tools and native integrations. Their “AI” and goal-based navigation make it a good choice for larger supplement brands with technical teams that require budget to support custom implementations.
Strengths:
- Personalized shopping via AI Concierge
- Smart discovery
- Tiered promotions and native subscriptions
- In-depth analytics
Drawbacks:
- Higher cost: $599+/mo
- Steep learning curve for rather advanced features.
Best for: Enterprise health brands that need really deep integrations and complex logic.
Tapcart: Easy setup, but limited supplements features
Tapcart is actually one of the most recognized app builders for Shopify. It offers templated layouts and fast deployment. It’s great for general ecommerce but lacks specialized tools for supplement brands, such as education content, subscription management, or health-specific personalization.
Pros:
- Fast to launch
- Clean and pre-built UI
- Shopify sync included
Cons:
- Limited customization
- No subscription engine
- Pricing based on performance ($200/month + fees)
Best for: Fashion and general Shopify brands seeking speed over flexibility
Shopney: Solid for small teams but with limited customization
Shopney offers a quick solution to launch with basic ecommerce capabilities. It’s easy to use and is cost-effective. However, it doesn’t go far when it comes to ingredient transparency, goal based navigation, or retention tools.
Strengths:
- Beginner friendly
- Decent support
- Basic push and live chat
Limitations:
- Weak personalization options
- No subscription
- No AI/deep linking
Best for: Smaller brands that are just starting with a mobile app at low complexity solutions.
Vajro: Best for live shopping, but weak for other specific UX
Vajro offers great features for brands that are exclusive to live video selling. This is demanding for showcasing supplements and routines in a contentful behaviour. However, it falls short since it does not provide a consistent app experience.
Pros:
- Live selling sessions
- Push notifications
- Simple discounts
Cons:
- Limited personalization
- Mobile heavy
- Pricing $149-$999/mo
Best for: Live demo brands that need quick app creation, but not suited for more advanced approaches.
Let’s face it, not every app builder out there is suitable for your kind of business. Here are the key features health & supplement brands should provide:
| Feature | Why it matters |
| Subscription management | Replenishment is core to supplements, your app should make it easy. |
| Ingredient education | Customers want to know what they’re buying. More info, more trust. |
| Health goal navigation | Help customers shop by wellness goals, not just categories. |
| Push notifications | Use behaviour-based reminders and deep linking. |
| Platform flexibility | Your tool should work seamlessly with Shopify & WooCommerce. |
| Analytics | Track conversions, retention, and AOV. |
| Design control | A supplement brand is built on trust. Don’t settle for generic templates. |
Which builder is best for your health & supplement brand?
If you are a fast growing store looking to:
- Increase customer retention
- Build loyalty
- Simplicity
- Educate you shoppers
Then Brillocraft gives you the balance of power, cost, and wellness specific features; all wrapped in a no code, easy to use platform for marketers.
Want to see it in action?
Start your free trial with Brillocraft today.
